"Building relationships in a hybrid world takes intentional effort. At Hubspot, we host monthly community lunches centered around a theme to get conversations going and spark new ideas as a group. It’s such a nice way for the community to come together, and share their thoughts with much vulnerability."

First, collect relevant data on your employees' interests and passions. Who are they? What do they want to do next? What would make it meaningful to them if you'd organize a cool event?

Second, find communities of like-minded employees within your wide employee base. These could be teams, departments, project groups, or even small circles such as people with similar interests or life stages.

Third, once you've found these "tribes," create community-specific content like events and activities. Understand what your community needs to thrive and tailor to those needs. At each one of these events, like-minded people will connect to others with similar interests or passions and grow their roots further in the company.

Note: smaller weekly events catering to specific niche topics such as creativity and well-being often trump big monthly gatherings in their effectiveness in engaging people meaningfully.

▶️ 3 Inspiring Examples of Workplace Communities in Action